Before founding ASANA Voices, Prince spent his career building companies, backing entrepreneurs, and working at the intersection of technology, investing, and public affairs. His experience taught him that the most enduring change doesn't come from individual advocacy alone, it comes from building institutions capable of outlasting any one person.

That philosophy ultimately led him to found ASANA Voices. Recognizing that many of the challenges facing South Asian Americans, from health disparities to civic representation and public policy, required long-term institutional solutions rather than short-term awareness campaigns, Prince set out to build an organization focused on research, bipartisan engagement, and evidence-based advocacy.

Under Prince's leadership, ASANA Voices has become a bridge between the South Asian American community and policymakers, researchers, healthcare leaders, and private-sector partners. The organization works across political and institutional lines to translate research into policy, strengthen civic participation, and advance practical solutions that improve outcomes for South Asians across North America.